Website Promotion

I recently became interested in the way that singer Rihanna has used her website to promote her new seventh studio album 'Unapologetic' .

I think her website helps to promote her songs, and other types of stuff such as her perfume line & clothing line.

I especially like the way her new album cover is, Its like explaining the artists Rihanna through the wriiten words on her body. Very attractive, this description helps to tell herself more to her target audience but also the wider audience who may not actually be stans!

Also, in terms of promoting Rihanna and her upcoming album they have shown her future plans of hern'777' tour! Getting fans and other people interested in her music to be involved and go buy tickets & albums.